COGNITION Virtual Customer Education Conference - Day 2 Recap

What you'll learn

• Validate that you’ve answered the “why” of a course. Surveys are helpful, but qualitative interviews provide a lot more depth and color. - Don’t forget what it’s like to hear a concept for the first time. The idea or skill may be old hat to you, but it can appear complex the first time through. If you remember your first time, you’ll help first-timers move through this easily. - Be flexible. Your audience is not homogeneous. Likely there are several different types of learners in attendance. Be aware and be flexible. - And one last gem from Matt: consider using webinars to test a course concept before you go through the time and investment of production. Here’s how they do it at Miro – Their key to success is responding to customer feedback fast and at every stage:

Topics covered