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The Messy Middle of Craft and Speed
About this event
Join Reggie Murphy, Head of UX Research at Zendesk, for a candid look at building a research system and culture that balances craft and speed while building AI into practice. The Messy Middle of Craft and Speed is an official webinar listing associated with Sprig. Visit the company-owned event page for the organizer's latest agenda, access details, availability, and registration or viewing instructions.
UPCOMING provides this independent listing to help professionals discover the session.
The Messy Middle of Craft and Speed is a webinar from Sprig focused on AI. The event is scheduled for Saturday, June 17, 2028 at 11:00 AM. UPCOMING provides an independent event listing and directs attendees to Sprig's website to complete registration or viewing.
What you'll learn
- The System Challenge: Why gathering tools is easy, but transforming your workflows, team organization, and culture around your AI stack is the real work.
- Direction over "False Speed": How to combat flatter, sanitized insights and the specific skills researchers must double down on to remain indispensable.
- The Next-Step Playbook: What mature AI evaluation looks like, and how advanced teams measure the quality and accuracy of AI-generated outputs.
Topics covered
Frequently asked questions
Who is hosting The Messy Middle of Craft and Speed?
The Messy Middle of Craft and Speed is hosted by Sprig.
When is The Messy Middle of Craft and Speed?
The Messy Middle of Craft and Speed is scheduled for Saturday, June 17, 2028 at 11:00 AM.
Where does registration take place?
Registration or viewing is completed on Sprig's website.
What format is this event?
This is an online webinar.
Which topics does this event cover?
The event covers AI.

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