Summit 2013 Highlights: The Unified Integration Model for Marketing, Sales and Product Functions

When polled about the state of integration among B2B product, sales and marketing functions within their organizations, 98 percent of Summit 2013 attendees agreed that at least one of those functions was not well integrated with the other two.

Summit 2013 Highlights: The Unified Integration Model for Marketing, Sales and Product Functions is a summit from Forrester focused on Marketing and Sales. See Forrester's website for confirmed availability and schedule details. UPCOMING provides an independent event listing and directs attendees to Forrester's website to complete registration or viewing.