
SiriusDecisions Summit 2015: So Many Models, So Little Time
About this event
After a whirlwind week attending the SiriusDecisions Summit in Nashville, I reflected on the things I learned. As a client, I always admired SiriusDecisions’ think-tank approach – and this year, my first attending as an SiriusDecisions analyst, was no exception. There were over 20 new models unveiled, each offering unique insight into how to bring […]
SiriusDecisions Summit 2015: So Many Models, So Little Time is a summit from Forrester focused on Data. See Forrester's website for confirmed availability and schedule details. UPCOMING provides an independent event listing and directs attendees to Forrester's website to complete registration or viewing.
What you'll learn
- More than 20 new models were unveiled at SiriusDecisions 2015 Summit in Nashville - Attendees learned that the B2B buyer’s journey contains three buying scenarios: independent, consensus and committee - Attendees also learned four ways to optimize the Demand Waterfall® and the importance of aligning marketing and sales compensation



