
IAB State of the Data Webinar
About this event
Comscore's Michael Vinson will join this insightful IAB webinar on August 22, 2024 on collaborative efforts to shape media measurement standards. Featuring leading experts from advertising, analytics, and technology, this session will highlight the importance of a unified approach in developing robust and universally accepted measurement standards.
IAB State of the Data Webinar is a webinar from Comscore focused on Marketing and Data. See Comscore's website for confirmed availability and schedule details. UPCOMING provides an independent event listing and directs attendees to Comscore's website to complete registration or viewing.
What you'll learn
- Expert Panels: Learn from industry leaders including Comscore's Michael Vinson about the importance of collaboration across different sectors to enhance measurement practices. - Stakeholder Perspectives: Understand the varied viewpoints that contribute to the formulation of comprehensive and effective measurement standards. - Interactive Q&A: Take advantage of the opportunity to engage with experts and delve into the complexities of media measurement.
